To begin the process I’d love to get to know you, your story, your dream brand and your style. At this time, we will discuss your brief, your inspiration, and the vision for your business. If you have created a pinterest board, or have other designs you love, I’d love for you to share them with me. Depending on my schedule and your deadlines, there may be a small waiting period, however I can definitely discuss this with you in the early days.

Once I’ve received your deposit, I will send you a Logo Design Questionnaire to help establish your business goals, desires, competition, and your brand direction. I will create an overall mood board to explore ideas and help form the visual direction for your logo design, which I will send to you.

Once your moodboard is established, the design process will begin. A PDF will be sent through to you containing your initial logo concepts, and will outline the next steps to take. At this time I will also explore options for your secondary logo based on the concepts you prefer.

In the final stages of your logo design I will develop colour and font recommendations for your branding. I will also provide any mockups of your logo in-use as a visual guide. Included in the style guide will also be moodboard, capturing the photography, styling and overall feel of your brand.

I will require your final approval via email. Once the deliverables have been sent to you and you approve the design, you will be sent the final invoice for payment.

Once your final payment is received, I will provide your final logo files in different file formats for you to begin using straight away, along with any collateral items included in your package.